Privacy & Cookie Policy

Introduction

Acorn Express Limited is committed to protecting and respecting your privacy. This Privacy & Cookie Policy explains how we collect, use, store and protect your personal information when you visit our website or place an order with us.

By using our website, you agree to the collection and use of information in accordance with this policy.

Information We Collect

We may collect and process the following information:

• Name
• Billing and delivery addresses
• Email address
• Telephone number
• Order and transaction information
• Account login details (if you create an account)
• IP address and device information
• Website usage data collected through cookies and analytics technologies

How We Use Your Information

We use your information to:

• Process and fulfil orders
• Manage your customer account
• Provide customer support
• Process payments and refunds
• Communicate with you regarding orders and enquiries
• Improve our website, products and services
• Prevent fraud and enhance website security
• Comply with legal and regulatory obligations

Legal Basis for Processing

We process personal data under one or more of the following lawful bases:

• Performance of a contract (to fulfil your order)
• Compliance with legal obligations
• Legitimate business interests
• Your consent (where required, such as for non-essential cookies)

Sharing Your Information

We only share your information where necessary to operate our business and provide our services, including:

• Payment processors
• Delivery and courier companies
• Website hosting and technical service providers
• Professional advisers where legally required
• Government or regulatory authorities where required by law

We do not sell your personal information to third parties.

Payment Security

Payment transactions are processed by secure third-party payment providers. We do not store complete payment card details on our servers.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting and tax requirements.

Your Rights

Under UK data protection legislation, you may have the right to:

• Access your personal data
• Correct inaccurate information
• Request deletion of your personal data
• Restrict or object to certain processing
• Request transfer of your data
• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details provided on our website.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience and provide website functionality.

Cookies are small text files stored on your device when you visit a website.

Essential Cookies

These cookies are necessary for the operation of our website and cannot be disabled. They include cookies used by WooCommerce to:

• Maintain your shopping basket
• Process checkout and orders
• Remember customer preferences
• Enable account login functionality
• Provide website security and fraud prevention

Without these cookies, parts of the website may not function correctly.

Analytics Cookies

With your consent, we use Google Analytics 4 to collect information about how visitors use our website. This helps us understand:

• Which pages are visited
• How visitors navigate the website
• Website performance and usability
• General visitor trends and engagement

Google Analytics may collect information such as your IP address, browser type, device information and interactions with our website.

Google Tag Manager

We use Google Tag Manager to manage and deploy website tags and tracking technologies. Google Tag Manager itself does not typically collect personal information but may facilitate the loading of other services that do.

Managing Cookies

When you first visit our website, you will be presented with a cookie consent banner allowing you to accept or reject non-essential cookies.

You can also manage or delete cookies through your browser settings. Please note that disabling essential cookies may affect website functionality.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

Changes to This Policy

We may update this Privacy & Cookie Policy from time to time. Any changes will be published on this page and will take effect immediately upon posting.

Contact Us

If you have any questions about this Privacy & Cookie Policy or how we handle your personal data, please contact us using the details provided on our website.